Bumble could have been tricky dated gender norms because the the the beginning inside the 2014
Growing beyond romantic matchmaking and you may on the the ones from organization and you will relationship, Bumble was enabling women to manage the fresh new narrative and you will prevent an excellent world created by and for guys.
During the a scene which is disproportionately male-driven (and you can created) the latest massively profitable social network app was carving away much-called for space for females–for both their pages and also for their mainly women employees. Concentrated initial with the matchmaking, the brand is continuing to grow towards the friendships and you may providers networking, that put the control back in ladies’ hand by the urging them to “make earliest circulate.”
Along with its center intent behind empowering female and you may finish misogyny we think Bumble fits with this specific year’s International Women’s Date theme #BalanceforBetter really well! Very in honor out-of IWD 2019, we expected Canada’s Bumble Direct, Emily Ramshaw, regarding impact she believes Bumble has received.
Having Bumble, Women Assume control
What can you say to people nowadays (ahem, men) who don’t see the significance of to make area for females so you can control their dating and you can marketing lives, with typically become male-ruled?I do believe it may be difficult for dudes (and lots of feminine) to understand the necessity to change all of our traditional vibrant into the Kubanska Еѕenka head. (more…)
- Published in Najbolje ocijenjene web stranice za mladenke